ROCK&RIDE Beijing Sanlitun TaiKoo Li Store
The store adopts a loop circulation layout featuring dual side display walls and a central island counter, reinterpreting the concept of a “garage” façade within the interior space. This design creates a spatial narrative that evokes movement between two contrasting garage identities.
A juxtaposition of distressed metal elements with raw concrete surfaces, along with glass display cases paired with classic black leather, highlights the refined character of the accessories on display. The industrial aesthetic is balanced by a sense of precision and sophistication.
The central island is set on patterned steel flooring, with display platforms made of wooden pallets bound by straps. Structural elements such as triangular trusses, hoist hooks, vintage wall lamps, and printed slogans are integrated into the space, enriching its industrial tone and rugged texture.
Flat panel lights on the ceiling resemble a series of windows, providing ambient lighting, while focused lighting above the walkway illuminates the displays without causing glare on the glass.
On one side, display racks are embedded within a garage-style rolling door, resembling a hidden, curated collection and adding a layer of intrigue. On the opposite side, display cases are strapped directly to the wall, echoing the detailing of the central island and reinforcing the cohesive industrial narrative.